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New Gundam Project Merges Technology with Reality
Gundam Open Innovation (GOI) is a cross-disciplinary collaborative project initiated by Japan’s Bandai Namco Group. The aim of the project is to combine the technological concepts from the Gundam universe with the real world to address social and environmental issues. Since 2021, GOI has attracted partners from universities, research institutions, and startups to drive innovative applications.
In 2024, the project successfully launched a sensor carrying the “*Space Century Charter Plate” into space, which symbolizes Gundam’s transition from fiction to reality. This milestone marks a significant step toward realizing the “Real Universal Century.” This GOI project was featured at the Gundam Next Future Pavilion during Expo 2025 in Osaka, with its content presented through pamphlets and videos.
What Did You Learn?
1. What is the intended impact of applying Gundam-inspired technology in the GOI project ?
The company merged marketing with sales to boost efficiency.
公司合併行銷與業務部門以提升效率。
The company made an ambitious plan to compete with its rival.
該公司制定了一項野心勃勃的計畫來和對手競爭。
Clear communication among team members contributes to the success of a project.
團隊成員之間的清楚溝通有助於專案的成功。