讀取中
正在加載···
訂閱解鎖文章

為何知名大品牌還要不停打廣告? Is Advertising Necessary for Big Companies?

Is Advertising Necessary for Big Companies?
#篇章結構 #經濟·商業
11/27 解析英語

聽講解

 

聽朗讀

難度 收藏文章
為何知名大品牌還要不停打廣告? Is Advertising Necessary for Big Companies?
某些品牌和產品在世界各地的人們只要一眼就能輕易辨 認出來。
>> 兼具舒適與奢華感︰ 歡迎來到未來辦公室 Comfort Awaits in the New Office

篇章結構 | 無挖空完整文章(請點我) | 本篇為「Premium文章」想看完整無挖空文章請訂閱 IVY Engrest

        Certain brands and products can be easily recognized at a glance by people worldwide. Almost everyone is familiar with the bright red labeling of Coca-Cola or the iconic bitten apple logo for Apple. Just mentioning the words golden arches brings to mind burgers and fries from McDonald’s. With such universal popularity, many people are confused as to why these large and famous companies do so much advertising and have such large advertising budgets. __1__

        Most business owners who are just starting understand how vital advertising is to their growth. Putting in the time and money to market your company can help it grow over time. This same principle holds true for older established brands. __2__ It can also help attract new customers as demographics change as time passes. Furthermore, advertising helps to inform your customers of updates to old products and introduce new ones. However, the ultimate goal of advertising for both big and small companies is to generate more revenue and maximize profits.

 

本篇文章為「訂閱解鎖」文章,歡迎訂閱 Ivy Engrest 全文閱讀。
每月解鎖 各式考題演練 及 文法、寫作文章(約 35篇)
創建專屬你的單字、片語、題目庫,隨時隨地高效複習!
>> 一加一大於二的美味 The Perfect Mix of Salty and Sweet

單字片語整理

Words in Use
inform
[ɪnˋfɔrm]
vt. 通知,告知
generate
[ˋdʒɛnə͵ret]
vt. 產生(光、電、熱);造成,引起
ultimate
[ˋʌltəmɪt]
a. 最終的
n. 終極,極點
revenue
[ˋrɛvə͵nju]
n. (政府)稅收;(公司)收入
update
[ʌpˋdet]
vt. 使更新;為……提供最新消息
n. 更新(消息)
embrace
[ɪmˋbres]
vt. & n. & vi. 擁抱
universal
[͵junəˋvɝs!]
a. 普遍的,全宇宙的;全世界的
n. 眾人皆知的概念或特色
arch
[ɑrtʃ]
vt. & vi. (使)成弓形
n. 拱門
vital
[ˋvaɪt!]
a. 維持生命必需的;極重要的
logo
[ˋlɑgo]
n. . 商標
iconic
[aɪˋkɑnɪk]
a. 代表性的,指標性的
demographic
[͵diməˋgræfɪk]
n. 族群
maximize
[ˋmæksə͵maɪz]
vt. 極大化;充分利用
established
[əsˋtæblɪʃt]
a. 早已確立/存在
Practical Phrases
inform sb of sth
 通知某人某事
= notify sb of sth

Please inform us of any change of schedule.
若排程表有異動請告知我們

be familiar with...
 熟悉……

Are you familiar with my boss?
我老闆嗎?

have access to...
 接觸到……;利用……

Students in this school have easy access to the lab.
該校的學生隨時使用實驗室。

stick to
 堅守……

Whatever I do, I stick to my principles.
不管做什麼事,我都會緊守原則。

put... in / put in...
 提交、提出⋯⋯;花費⋯⋯(精力或時間)

Sam put in a request for a raise after working at the company for two years.
山姆在公司任職兩年後提出加薪申請。

Tim needs to put in more effort to become a better musician.
提姆要付出更多努力才能成為更好的音樂家。

at a glance
 一瞥;乍看之下
bring to mind... / bring... to mind
 使人想起⋯⋯

本篇內容出自《常春藤解析/生活英語雜誌》,
2024/04/16 00:00 前買享優惠
Ivy Engrest 訂戶在訂閱期間訂閱紙本(無贈品版本)再享最低 62折優惠!)>>
【雜誌訂閱】綻放英花季

回饋與建議

為了提供更好的閱讀體驗與學習感受,有任何建議或問題歡迎留言讓我們知道,感謝~
1000

學會了嗎?✋來答題得 熊贈點






作者

Niall Longobardi
立即享每週精選文章及最新優惠訊息推播!