生活快遞
When it comes to selling souvenirs, there are no secrets. Like any other business, each seller must understand their customers. The Calgary Zoo in Canada, for instance, sorts souvenirs based on which animal is shown. Gift shops that sell toys realized they needed to display them lower––within reach of children. Even though children aren’t paying, they are still the ones picking out the souvenirs.
A museum focused on the American author Ernest Hemingway does something different. Of course, the museum’s gift shop sells books, but there’s something else, too. Hemingway wasn’t a dog person; he owned cats. For this reason, the Hemingway Home and Museum has a lot of cat-related souvenirs.
For larger places, like Disney theme parks or Six Flags amusement parks, there is a different selling method. Each amusement park will look for what is selling well. Once they find that, they will look for similar things to sell at that location. These items might be costly, but someone will buy them. Other places go in the opposite direction. One museum in Maryland in the USA sells three items for only NT$8. This means that customers get a lot of value for their money, which can be memorable, too.
This is a sort of music that can make you relax.
這是種能讓你放鬆的音樂。
The little boy was excited to see all sorts of animals in the zoo.
小男孩在動物園看到各式各樣的動物非常興奮。
The manager asked us to sort these documents.
經理要我們分類這些文件。
Wendy helped her mom sort out the garbage.
溫蒂幫她媽媽清理垃圾。
The toys displayed in the window attracted the attention of every child that passed by.
櫥窗內展示的玩具吸引了每個路過的小孩的目光。
Picasso's paintings are now on display at the museum.
目前畢卡索的畫作正在該博物館陳列展示。
Did you see the fireworks display on New Year's Eve?
368 你有看跨年夜的煙火秀嗎?
The store has a special display of winter clothes near the entrance.
這家店在入口處有一個冬季服裝的特別展示。
I live next to the bank opposite the train station.
我住在火車站對面的銀行旁邊。
Everyone says that Jane is a nice girl, but I hold the opposite view.
每個人都說珍是好女孩,不過我卻持相反的看法。
I didn't mean to hurt you ― quite the opposite. I was trying to help you.
我並非故意要傷害你 ── 事實正好相反。我一直想幫你。
Ted finally told the woman sitting opposite to put out her cigarette.
泰德最後要坐在對面的女子把菸熄掉。
Emily's calm personality is the complete opposite of Jack's energy.
艾蜜莉冷靜的個性正好與傑克的活力完全相反。
This building has a value of more than 20 million NT dollars.
這棟建築物價值超過 2,000 萬新臺幣。
Gordon wondered why such a high value was placed on the artwork.
戈登想知道為什麼這藝術品會如此受到重視。
I believe this book will be of great value to both teachers and students.
我相信這本書對老師和學生都很重要。
Herman later learned that his values were different
from his girlfriend’s.
赫曼後來瞭解到,他的價值觀和他女友的價值觀並不同。
I value / treasure our friendship.
我很珍惜我們的友誼。
Don't bother Al. He is focused on his work.
別打擾艾爾。他正專心工作。
Gary picked out a beautiful dress for Elva as her birthday gift.
蓋瑞挑了一件漂亮的洋裝給艾娃當作生日禮物。
The children are looking forward to going to the amusement park.
孩子們期待著去遊樂園。
請圈選出最適當的選項以完成句子
1. At first, cereals were marketed towards health- conscious (customers / customs / cultures).
2. TV sets were very (friendly / costly / lively) 40 years ago.
3. I want to (blow out / pick out / watch out) some new ties to give as Christmas presents to my friends.
答案:1. customers 2. costly 3. pick out
談到販賣紀念品,是一點祕密也沒有的。就像其他任何企業一 樣,每個賣家都必須對他們的顧客瞭若指掌。例如加拿大的卡爾加里 動物園,根據展示的動物對紀念品進行分類。販賣玩具的禮品店發現 他們需要把玩具陳列得低一點 ── 在孩童觸手可及的範圍內。雖然付 錢的不是孩童,他們仍然是挑選紀念品的人。
一座聚焦於美國作家恩尼斯特.海明威的博物館,作法則有所不 同。當然,這座博物館的禮品店賣書,但也有些別的東西。海明威不 是愛狗人士;他養貓咪。因此,海明威故居博物館有很多貓咪相關的 紀念品。
在比較大的地方,像迪士尼主題公園或六旗樂園,有不同的銷售 方式。每個樂園都會尋找賣得好的商品。一旦他們找到了,就會在那 個地點販售類似的東西。這些物品可能要價不斐,但總有人會買它 們。其他地方則是反其道而行。在美國馬里蘭州的一座博物館,三樣 物品只要價新臺幣八元。這意味著顧客買的東西物超所值,也能成為 令人難忘的回憶。
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