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他們知道全世界都喜歡悅耳歌聲、漂亮臉蛋以及超殺舞步。這就是韓國流行樂用以征服全世界的策略。
延伸閱讀 >> 臭蟲危機再起！ 南韓快刀斬亂麻 Bedbugs on the Rise in South Korea
「韓流」來襲
Though K-pop has a longer history than most might think, it has really captured international attention only in the last 10 years. K-pop’s true global takeover began with Wonder Girls and their smash hit“ Nobody,” which had everybody dancing in 2009.
Wonder Girls were a girl group put together by record executives in Korea. The girls had to go through rough training in singing, dancing, acting, and more at a special school for promising K-pop stars. Then they were selected to form a band. Like all K-pop stars, they were given a set of rules to live by. They had to behave well and rehearse often. They were even not allowed to date.
PSY brought K-pop to new heights in 2012 with “Gangnam Style.” Later, at the 2018 Olympics in Pyeongchang, K-pop was put on full display at the opening ceremonies. Most recently, BTS, a Korean boy band, has found success in America, appearing on the popular comedy show Saturday Night Live . Like Wonder Girls, BTS is a product put together and packaged by Korean record companies. They know the world likes sweet voices, pretty faces, and great dance moves. That’s the strategy K-pop has used to take over the world.
